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UK B2B Software Buyers 2026
86%
Est. Acc. 86%
When your company buys software, what's the typical approach?
Tested
Accuracy
(1-MAE)
82%
Squared Error
(RMSE)
22%
Norm Info Loss
(NKLD)
0.2047
Info Loss
(KLD)
0.8187
ID
345c463e-f57f-47e4-a7d1-ed4c4dc0a7cc
Created
2026-02-20T11:05:25.62459+00:00
Population
UK B2B Software Buyers 2026
Question Text
When your company buys software, what's the typical approach?
Question Type
Single-Choice
Visibility
Private
Answer Options
Mix of both depending on the product
Not sure
Sales-assisted (speak to sales before purchasing)
Self-serve (sign up and pay online, no sales contact)